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Facebook: Facebook Diversity Update: Increasing Representation in Our Workforce and Supporting Minority-Owned Businesses

Connecting the world takes people with different backgrounds and points of view to build products that work better for everyone. This means building a workforce that reflects the diversity of the people we serve. Since 2014, we’ve publicly reported Facebook’s diversity metrics and shared our plans to better support communities of color, women, members of…

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Connecting the world takes people with different backgrounds and points of view to build products that work better for everyone. This means building a workforce that reflects the diversity of the people we serve. Since 2014, we’ve publicly reported Facebook’s diversity metrics and shared our plans to better support communities of color, women, members of the LGBTQ+ community and others. This year, we made progress, identified areas for improvement and expanded our investments to support diverse communities through education, employment and increasing economic opportunities. Here’s a summary:

1) We increased representation of women in technical, non-technical and leadership roles globally as well as Black and Hispanic employees in the US. 2) In just one year, we achieved a 38.2% increase in Black leaders, getting a head start on a five-year goal to increase leaders who are people of color by 30%. 3) Representation of women globally, combined with underrepresented minorities, people with disabilities and veterans in the US slightly outpaced our ambitious growth, and today make up 45.6% of our workforce, up from 45.3% in 2020. 4) We’re on track to meet our goal of spending $1.1 billion with diverse-owned businesses, and donating to underrepresented creators and nonprofits this year. 5) We shared Facebook’s Responsible Innovation Dimensions and built Inclusive Product Councils to guide our teams in building more accessible and equitable products.

Increasing Representation Among Facebook Employees

We challenge ourselves to pursue ambitious goals across everything we do at Facebook. Over the past two years, we set three goals to increase representation in our workforce over five years.

  1. Double the number of women employees globally and double the number of Black and Hispanic employees in the US.
  2. Increase the number of people from underrepresented groups. By 2024, our goal is to have at least 50% of our workforce comprised of women globally, and underrepresented minorities, people with two or more ethnicities, people with disabilities and veterans in the US. 
  3. Increase the number of US-based leaders (Director-level employees and above) who are people of color by 30%.

For these goals, we expect to see some fluctuation year to year based on company growth and volume in particular roles. We’ll keep working toward these goals regardless of whether we’re able to meet them within five years because progress in representation is critical to serve a global audience.

On the third goal, we’re proud that in just one year we achieved a 38.2% increase in Black leaders due to strong recruiting and increased focus on retaining top talent across the company. As the company grows, we’ll work to maintain this representation of Black employees in leadership. We will also continue striving for an overall 30% increase in representation of people of color in the US, including Asian and Hispanic people, in leadership roles. 

Over the last year, we’ve seen growth in underrepresented communities at Facebook. Today, more than 21% of our non-technical employees identify as Black or Hispanic. We’re also proud to report that we had our most diverse intern class ever in 2021, with 44.0% women globally and 20.4% from underrepresented minority communities in the US (Black and Latinx). This year, 4.7% of our US-based employees identify as people with disabilities, and 2.4% identify as veterans. Our LGBTQ+ community makes up 10.6% of our US-based workforce.

We regularly conduct pay equity analyses, and our latest analysis confirms that we continue to have pay equity across genders globally and by race in the US for people in similar jobs (accounting for factors such as location, role and level).

Building Equitable, Accessible Products

We want our products to be inclusive, accessible and bring equal value to all people. Last September, we introduced Facebook Reality Labs’ Responsible Innovation Principles to guide the development of more inclusive AR and VR products. These principles have informed features like the new Accessibility tab in Oculus Settings. This includes a Color Correction feature, which helps people who are color blind more easily distinguish colors when using Oculus and provides a more comfortable VR experience.

We also created Inclusive Product Councils that offer diverse perspectives and feedback to product teams across the company based on lived experiences. Input from an Inclusive Product Council reduces the risk of harm and helps our teams consider how a product may impact a diverse range of communities and people. Participation in an Inclusive Product Council is encouraged and recognized in our performance evaluation process. 

Over the last year, we introduced tools for businesses to self-identify as Black-owned on Facebook and Instagram to make it easier for people to find and support them. We also made it easier for people to discover and support Asian and Pacific Islander-owned businesses through Facebook and Instagram Shop collections and Shops You May Like. And as access to COVID-19 vaccines became a global issue, we used our apps to fundraise for global vaccine equity, promote reliable information to communities most affected by COVID-19, and share insights and tools for equitable vaccine distribution. We also supported vaccine clinics at our headquarters and across the country.

Improving Access to Educational Opportunities

Last June, we set a three-year goal to reach 1 million members of the Black community and 1 million members of the Hispanic and Latinx communities in the US through a program called Facebook Elevate that provides free training in digital skills. We reached our goal thanks to a diverse internal team that worked quickly to engage members of these communities. We are also on track to reach our goal of giving 100,000 scholarships to Black students working toward digital skills certifications through our Facebook Blueprint program. 

We’ve continued to invest in education programs designed to increase access to STEM and computer science training for women, Black and Latinx people. This year, we’re expanding our co-teaching AI program that started as a pilot in 2020 with Georgia Tech. Together with the university, we built a deep-learning curriculum that professors at Historically Black Colleges and Universities and Hispanic-Serving Institutions will adopt. Our goal is to enable more students from underrepresented minority communities to be trained in artificial intelligence. 

We also recently announced a new Summer News Fellowship for undergraduate students and recent graduates of Historically Black Colleges and Universities. This program will elevate emerging Black talent and future media professionals by pairing them with established national and local news organizations across the US. 

These are in addition to existing partnerships and programs we have with CodePath.org, Align, TechPrep and other organizations dedicated to leveling the playing field. These programs help underrepresented minority students who face disproportionate challenges gain equitable access and opportunity to pursue degrees, and eventually careers, in computer science.

Supporting Diverse Suppliers, Businesses, Nonprofits and Creators

Last year, we committed to spending $1 billion with diverse suppliers in 2021, including $100 million with Black-owned businesses. We pledged another $100 million in grants and ad credits to Black-owned SMBs, creators and nonprofits in the US. Not only are we on track to meet these goals, but we donated another $10 million to 36 US nonprofits, nominated by Facebook employees, that are working to address barriers to racial equity. In May, we expanded this program with an additional $5 million investment that will go to organizations focused on racial justice and equity for the Asian and Pacific Islander community and other marginalized communities. And last December, we allocated $10 million to our Black Gaming Creator Program to equip the next generation of Black gaming creators with funding and resources. 

In response to the devastating impacts of the pandemic — particularly on minority and women-owned businesses — we also developed the Facebook Receivables Financing Program for our diverse-owned suppliers. Through this program, Facebook offers to buy non-Facebook invoices from small, medium and diverse-owned businesses. Having access to this affordable and immediate working capital has served as a lifeline, allowing many businesses to stay afloat during the pandemic this past year. 

And to support Black-owned businesses hit especially hard by the pandemic, a team of Black employees created #BuyBlackFriday, one of our most impactful efforts to support Black-owned businesses during the holiday shopping season.

We’re proud of the progress we’ve made and will keep working to improve representation in our workforce and continue building products that reflect the diversity of the people that use them. 

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Facebook: Recognizing Global Accessibility Awareness Day

As an avid outdoor enthusiast and firefighter, Carly P. has always loved being active. After a life-changing injury paralyzed her from the waist down, she felt lost. Carly recaptured her passion for being outside and found a community of people like her through the nonprofit organization Catalyst Sports. Now, she uses Catalyst Sports’ Facebook page…

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As an avid outdoor enthusiast and firefighter, Carly P. has always loved being active. After a life-changing injury paralyzed her from the waist down, she felt lost. Carly recaptured her passion for being outside and found a community of people like her through the nonprofit organization Catalyst Sports. Now, she uses Catalyst Sports’ Facebook page to spread awareness and share local recreational opportunities for people with physical disabilities.

In addition to providing community to people with disabilities, we’re also working to make the digital world more accessible. 

We will demonstrate our latest accessibility features today at our annual Accessibility Summit. Join us at 10:00AM PT for this livestream on the Meta Accessibility Facebook Page. In addition to product demos and updates, we will host an interview with Molly Burke, a digital creator and blind advocate.

Through a video series on the Meta Accessibility Facebook Page, we’re highlighting how people with disabilities connect and build communities through our technologies, much like Carly. We’ve created both the captioned and audio described versions of these stories.

Today, we’re recapping advances we’ve made over the past year to make our technologies more inclusive. 

Meta Quest

  • Audio Accessibility
    • Audio balance: This option enables you to adjust the balance of the left and right audio channels for comfort, and to better match your ability to hear in each ear. 
    • Mono Audio enables you to hear the same audio from both the left and right speakers on your headset. 
    • You’ll find both features under the Accessibility tab in your headset’s Settings menu.

Product mock of audio accessibility on Meta Quest

  • Adjust Height  
    • This feature allows you to experience VR from a “standing” vantage point even while reclining or seated. This can improve the VR experience for people who use wheelchairs, have limited mobility or are unable to use the Quest headset while standing. 
    • We first introduced this as an experimental feature (called Raise View) last June and have now made it permanent after receiving positive feedback from the disability community. 
    • You can find this feature in the Accessibility tab in Quest’s Settings menu.

Portal

  • Video relay service (VRS)
    • In December, we began supporting video relay service (VRS) applications on Portal  for people who use American Sign Language (ASL), through a collaboration with ZP Better Together.
    • Through the ZP apps on Portal and human interpreters, people who use American Sign Language can now easily communicate in both English and Spanish. 
    • Portal’s unique AI-powered camera always keeps you in frame and in focus, even when you’re moving, so your face and hands can always be seen.
  • Captions
    • We’ve also added customizable closed captions for streamed content on TV and Touch, as well as added support for live captions into integrated work productivity apps Zoom and Workplace Live.

Instagram

  • Auto-generated captions for Feed videos
    • In March, we introduced auto-generated captions for Feed videos on iOS and Android in English, Spanish, Portuguese, French, Arabic, Vietnamese, Italian, German, Turkish, Russian, Thai, Tagalog, Urdu, Malay, Hindi and Japanese to start. 
    • More importantly, captions are automatically turned on by default when a creator uploads a video to their Feed. Over 140 million videos were created with auto-generated captions in the last 30 days.
    • Creators retain the ability to turn captions off when they choose and viewers can turn captions on or off using on-screen controls.

Product mock of Instagram auto-generated captions

Stickers on Facebook and Messenger

  • We added alt text descriptions to the more than 10,000 stickers available on Facebook and Messenger, making it possible for people who are blind and visually impaired to understand and use them. 

Avatars

  • Earlier this year, we introduced the ability to have your same avatar across Facebook, Instagram, Messenger and Quest. 
  • There are also new avatar options, including over-the-ear hearing aids and cochlear implants in addition to more face shapes, skin tones, expressions, and stickers. 
  • Wheelchairs are now available as stickers on Facebook, Instagram and Messenger so your avatar can better represent who you are or who you want to be.

Product mock of accessibility features of Avatars

Open Source

  • Lexical is a JavaScript framework built to improve text editing on Facebook, WhatsApp, Messenger and Workplace, with accessibility as a priority. 
  • In April, Lexical was released into open source to allow the rest of the world to benefit from these improvements. 
  • With this new framework, people can express their ideas in text via dictation, and readers can experience character-by-character navigation — a feature previously unavailable in similar editors.

Reality Labs Research

  • We’re exploring how improvements in audio quality can enable more realistic presence and perceptual superpowers in augmented and virtual reality— technological advancements that can also help us hear better in noisy environments. 
  • Our team of hearing scientists is also exploring how to reencode sound and present it through closed captioning.
  • While this is still early research, we are excited to learn more about how emerging audio technologies can improve the lives of people with hearing loss. 

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Facebook: Announcing New Products to Make Business Messaging Easier

The way people and businesses communicate is changing. One billion people message with a business each week on WhatsApp, Messenger and Instagram Direct — whether it’s DMing brands, browsing product catalogs, asking for support, or interacting with stories. This consumer behavior is accelerating and it’s changing how business gets done. Today at Conversations, our inaugural…

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The way people and businesses communicate is changing. One billion people message with a business each week on WhatsApp, Messenger and Instagram Direct — whether it’s DMing brands, browsing product catalogs, asking for support, or interacting with stories. This consumer behavior is accelerating and it’s changing how business gets done. Today at Conversations, our inaugural business messaging event, we discussed how messaging is transforming interactions between people and businesses, and announced new products to make conversations easier.

Introducing Cloud-based API on the WhatsApp Business Platform

Today, Mark Zuckerberg announced we’re opening up the new, cloud-based version of the WhatsApp Business Platform, hosted by Meta, to any business across the world. With this new API, we’re offering free, secure cloud hosting services so businesses and developers can easily access our service within minutes, build directly on top of WhatsApp to customize their experience and increase their response time for their customers. So now, whether a business wants to work with one of our 100+ partners or access our service directly, it will be much faster to get up and running on WhatsApp.

When growing a business, you need smart, robust and easy-to-use conversation tools. For smaller businesses using the WhatsApp Business app, we’re building tools so it’s easier to handle an influx of chats as they grow their customer base. 

Launching Recurring Notifications on Messenger

Today we’re announcing a new way for businesses to keep the conversation going with Recurring Notifications. As businesses acquire new customers and begin to scale operations, there’s incredible opportunity to build loyalty and trust — and we believe this is where the value of messaging really shines. This new capability makes it easy to re-engage people right in the messaging thread and deliver tailored messaging at the best time for customers, whether to hear about special promotions, new product drops or tips and tricks.

You can choose the topics you’d like to let people opt-in to, how often customers can hear from you and shape your content, so your messages are always on-brand and relevant. Recurring notifications will also be available for businesses on Instagram this fall.

We also highlighted our click-to-message ads to help customers immediately start conversations with businesses, our CRM platform Kustomer and Meta Business Suite for higher volumes of messages across Facebook, Messenger and Instagram. Read more about our product investments in business messaging on our Meta for Developers blog.

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Facebook: Introducing New Members of the Oversight Board

Today, Meta welcomes the newest members of the Oversight Board who have just been appointed — Paolo Carozza, Khaled Mansour, and Pamela San Martin. Per the Oversight Board Bylaws, we worked together with the board to identify and select these members over the last few months. Over the next few months we will continue to…

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Today, Meta welcomes the newest members of the Oversight Board who have just been appointed — Paolo Carozza, Khaled Mansour, and Pamela San Martin.

Per the Oversight Board Bylaws, we worked together with the board to identify and select these members over the last few months. Over the next few months we will continue to support and work with the board to select additional members. The new members reflect a wide range of views and experiences, and will bring a variety of perspectives to the board’s existing expertise.

The Oversight Board represents a unique model for social media governance. From its inception, we knew its impact would come not just from its decisions on individual cases, but also from broader recommendations on how we can improve our policies and processes. In the time since they began hearing cases and issuing decisions and recommendations, they’ve been playing a bigger role in setting precedent and direction for our content policies and how we enforce them.  We look forward to welcoming the new board members into this process.

We will update this Newsroom Post as additional members are appointed. We are grateful to all board members for lending their expertise to our content moderation efforts.

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