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The evolution of lifestyle and beauty blogger Keiko Lynn

“I was so young when I started my blog,” Keiko shares. “It was before I had a camera of any kind, so it was all text and I treated it like a diary.” When Keiko moved away for college, the blog underwent its first major transformation. “I got a digital camera and used it to…

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“I was so young when I started my blog,” Keiko shares. “It was before I had a camera of any kind, so it was all text and I treated it like a diary.” When Keiko moved away for college, the blog underwent its first major transformation. “I got a digital camera and used it to document my life and keep in touch with friends and family,” she says. In many ways, her blog has remained true to its original intent: It’s personal and conversational, and it reads like recommendations from a friend. She carefully considers product reviews she writes, keeps price in mind and has yet to recommend something you couldn’t re-wear. 

“I think my blog is much more personal than a lot of people’s blogs because that’s how it started out,” Keiko says. “There’s a certain level of expectation where people want to know what’s going on in my life that I haven’t ever really fully moved away from.”

Keiko is the first person featured in the new Creator Insights series, hosted on the Google Web Creators YouTube channel. In her Creator Insights videos, Keiko weighs in on critical parts of her journey to becoming a full-time creator, discussing how to work smarter, determine your rates and generate more traffic. We recently caught up with Keiko to learn more.

On the ins and outs of being your own brand

When asked about her brand, she says, “I didn’t start with the intention of it becoming a business. I fell into it, but if I were coaching someone today, that’d be the first thing I would tell them to figure out.” She continues, “I am my own brand, which can be great, but it can also be tricky. If somebody associates your brand with a specific identity, any evolution can feel like a betrayal. Because I am the brand, I have to go with what feels right.” And what feels right, Keiko notes, often goes against typical fashion and style rules. 

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A milestone for King’s Cross: a local innovation hub

Over the last few years, King’s Cross has truly transformed, becoming a thriving hub of innovation and creativity. The transformation is a sign of the UK’s strengths, with its incredible local talent and strong history of leading technological and scientific progress. These strengths inspired us to invest here in King’s Cross, in one of our…

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Over the last few years, King’s Cross has truly transformed, becoming a thriving hub of innovation and creativity. The transformation is a sign of the UK’s strengths, with its incredible local talent and strong history of leading technological and scientific progress. These strengths inspired us to invest here in King’s Cross, in one of our most ambitious developments to date.

Today, together with local MP, Keir Starmer, Mayor of London Sadiq Khan, leader of Camden Council Georgia Gould, and our building partners, we celebrated a major milestone in the construction of our new King’s Cross office – and in our long-standing commitment to the UK – as we placed the final beam on our new development.

Keir Starmer, Leader of the Labour Party and MP for Holborn and St Pancras said:

“It’s fantastic to attend not only as the leader of the Labour Party and local MP but as a proud local resident of more than 25 years. Congratulations to Google on your magnificent new building, and for all it represents – a seizing of opportunity, harnessing of talent, the creation of good, sustainable jobs and an immense contribution to our community. You’re showing what can be achieved when forward looking local government partners with the ingenuity of the private sector.”

We have long believed that creativity is spurred by environments that promote connection and wellbeing. This is more important than ever as we adapt to a future of flexible, hybrid working. Our new King’s Cross building will be equipped with new workplace technologies to help global and remote teams collaborate more effectively, build relationships, learn from colleagues and dream up new ways to solve complex challenges.

It will also be a place for community and connection thanks to the ground floor retail and community spaces, which are being curated with — and for — the local community. In the coming weeks, in partnership with more than 30 youth organisations in Camden, we’re excited to open our doors to 500 local young people for a week of taster sessions to inspire school students and job seekers with careers in technology, as well as more than 100 local work experience students.

Innovation extends to the design of the building itself, which is playing an important role in helping us to achieve our goal of going carbon free by 2030. We’re pioneering new technologies that will make our King’s Cross office our most ambitious smart building to date, including a system of 13,500 interconnected devices that will work together to improve energy efficiency in real time.

While the doors of our new King’s Cross development won’t open until 2024, incredible work is already underway nearby. The neighbourhood is home to thousands of our engineers working on products like Android, Wear OS, Search and Google Business Profiles, which are used the world over. In fact, many of the team behind some of our newest products – to be released later this year – are based right here in King’s Cross. We look forward to growing these teams and being a part of the local community’s future growth and development.

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Protecting people’s privacy on health topics

Privacy matters to people — especially around topics such as their health. Given that these issues apply to healthcare providers, telecommunications companies, banks, tech platforms, and many more, we know privacy protections cannot be solely up to individual companies or states acting individually. That’s why we’ve long advocated for a comprehensive and nationwide U.S. privacy…

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Privacy matters to people — especially around topics such as their health. Given that these issues apply to healthcare providers, telecommunications companies, banks, tech platforms, and many more, we know privacy protections cannot be solely up to individual companies or states acting individually. That’s why we’ve long advocated for a comprehensive and nationwide U.S. privacy law that guarantees protections for everyone, and we’re pleased to see recent progress in Congress.

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Google and U.S. developers find agreement over Google Play store

Finally, we’ve heard developers want to understand more about how Google Play operates, which is why we’ve agreed to publish annual transparency reports. The reports will share information about the Google Play Store, including statistics such as apps removed from Google Play, account terminations, and other data regarding how users interact with Google Play. Source

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Finally, we’ve heard developers want to understand more about how Google Play operates, which is why we’ve agreed to publish annual transparency reports. The reports will share information about the Google Play Store, including statistics such as apps removed from Google Play, account terminations, and other data regarding how users interact with Google Play.

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