Meet your marketing objectives with the new Google Analytics
Data-driven attribution improves marketing ROI by helping you make smarter decisions about where and how much to invest, and as a result, drive more conversions for less cost. With its use of machine learning, data-driven attribution is a more durable approach that will deliver results even when it’s difficult to observe conversions. Notino, an ecommerce…
Campaign Manager 360 expands partnerships
Campaign Manager 360 is helping advertisers and agencies navigate the evolving digital landscape with innovative tools and strategic partnerships. Source
AI and the future of scientific leadership
James Manyika and Kent Walker share three scientific imperatives for the AI era. Source
New AI features coming to Workspace for Nonprofits
The best of Google AI is now included in Workspace with significant nonprofit discounts. Source