Connect with us

Google

The path to Malaysia’s digital potential

When the COVID-19 pandemic hit, Mohd Zaid, from Kajang, Malaysia, felt the pressure of providing for his family in an uncertain environment. To bring in some extra income, he turned first to one of his personal passions — making soy wax candles infused with scented oils — and then he turned to the internet. After…

Published

on

When the COVID-19 pandemic hit, Mohd Zaid, from Kajang, Malaysia, felt the pressure of providing for his family in an uncertain environment. To bring in some extra income, he turned first to one of his personal passions — making soy wax candles infused with scented oils — and then he turned to the internet. After learning digital marketing skills through a Grow with Google course, Zaid was able to go beyond word-of-mouth sales and promote his candles online through Google Ads and Search. His revenue jumped 70%.

Zaid is one of a growing number of Malaysian entrepreneurs embracing a more digital economy. Technology has helped Malaysians through the economic effects of the pandemic, enabling people across the country to work, learn and run their businesses in new ways. According to the latest eConomy Southeast Asia report, 81% of all Malaysian internet users now use digital services — including three million people who’ve become new ‘digital consumers’ since the pandemic began. And business owners are adopting technology at a faster pace, using digital tools to serve their customers better. Over 40% of digital merchants in Malaysia believe their businesses wouldn’t have survived the pandemic without digital platforms (the highest proportion anywhere in the region).

Technology is equally important to Malaysia’s long-term future. According to a new report released by AlphaBeta, making the most of digital opportunities could create $61.3 billion in annual economic value for Malaysia by 2030. That’s the equivalent of about 17% of Malaysia’s GDP in 2020.

So the possibilities are enormous — but right now, Malaysia has some catching up to do. Only one-third of Malaysian businesses have a website, compared with 44% globally. The digital economy is also uneven. Some industries, like manufacturing, use technology far more intensively than others, like agriculture, while small businesses face a shortage of workers with the right skills.

Malaysia’s government has developed a Digital Economy Blueprint, aiming to position Malaysia as a regional technology leader by the end of the decade, and the AlphaBeta report sets out three priorities for getting there: digitalizing the public and private sectors, building the nation’s digital talent and promoting digital trade opportunities.

To help, Google Malaysia will continue to expand programs like Mahir Digital Bersama Google, which has already trained more than 36,000 Malaysian small businesses. We’ll keep working to close digital skills gaps through initiatives like Go Digital ASEAN (supported by Google.org and focused on marginalized communities) and AirAsia academy, which provides free digital courses for local small businesses. Through YouTube, we’ll expand our efforts to help Malaysian creators find global audiences and grow revenue for their businesses. And we’ll deepen our efforts with the Ministry of Education to improve digital learning in schools, laying the ground for the next generation of talent.

After a challenging period, I know we can look to the future with confidence — and technology is at the heart of the ambitions we share for our economy and society. We’re looking forward to playing our part in advancing Malaysia’s exciting digital potential together.

Source

Continue Reading
Click to comment

Leave a Reply

Your email address will not be published.

Google

Survey shows how people decide what to trust online

Alex Mahadevan is director of MediaWise at the Poynter Institute. He has taught digital media literacy to thousands of middle and high schoolers, and has trained hundreds of journalists from around the world in verification and digital investigative tools. We caught up with Alex to find out about a recent information literacy survey his organization…

Published

on

By

Alex Mahadevan is director of MediaWise at the Poynter Institute. He has taught digital media literacy to thousands of middle and high schoolers, and has trained hundreds of journalists from around the world in verification and digital investigative tools. We caught up with Alex to find out about a recent information literacy survey his organization conducted in partnership with YouGov, with support from Google. Learn more about how Google is working on information literacy and helping you spot misinformation online.

Why was this survey conducted?

Misinformation isn’t a new problem, but it’s becoming increasingly difficult to separate fact from fiction, especially on the internet. We wanted to learn more about how people across generational lines verify information and decide what to trust and share online. And we knew this research would help us expand on the educational resources MediaWise has to offer.

What were the parameters for the survey?

We surveyed more than 8,500 respondents of various ages in the United States, Brazil, the United Kingdom, Germany, Nigeria, India and Japan. We asked a wide range of questions aimed at assessing information literacy skills and verification habits. Those include queries about everything from the tools and techniques someone uses to investigate a post they see online, to the reasons why they may have shared misleading information in the past.

What are some of the biggest takeaways?

The survey found that 62% of respondents think they see false or misleading information on at least a weekly basis – that’s a staggering number. And people are aware that it’s a serious issue. Roughly 50% of all Gen X, Millennial and Gen Z respondents (these are people ages 18 to 57) said they’re concerned about their family being exposed to it.

Source

Continue Reading

Google

New ways we’re helping you find high-quality information

AI models are also helping our systems understand when a featured snippet might not be the most helpful way to present information. This is particularly helpful for questions where there is no answer: for example, a recent search for “when did snoopy assassinate Abraham Lincoln” provided a snippet highlighting an accurate date and information about…

Published

on

By

AI models are also helping our systems understand when a featured snippet might not be the most helpful way to present information. This is particularly helpful for questions where there is no answer: for example, a recent search for “when did snoopy assassinate Abraham Lincoln” provided a snippet highlighting an accurate date and information about Lincoln’s assassination, but this clearly isn’t the most helpful way to display this result.

We’ve trained our systems to get better at detecting these sorts of false premises, which are not very common, but are cases where it’s not helpful to show a featured snippet. We’ve reduced the triggering of featured snippets in these cases by 40% with this update.

Information literacy

Beyond designing our systems to return high-quality information, we also build information literacy features in Google Search that help people evaluate information, whether they found it on social media or in conversations with family or friends. In fact, in a study this year, researchers found that people regularly use Google as a tool to validate information encountered on other platforms. We’ve invested in building a growing range of information literacy features — including Fact Check Explorer, Reverse image search, and About this result — and today, we’re announcing several updates to make these features even more helpful.

Expanding About this result to more places

About this result helps you see more context about any Search result before you ever visit a web page, just by tapping the three dots next to the result. Since launching last year, people have used About this result more than 2.4 billion times, and we’re bringing it to even more people and places – with eight more languages including Portuguese (PT), French (FR), Italian (IT), German (DE), Dutch (NL), Spanish (ES), Japanese (JP) and Indonesian (ID), coming later this year.

This week, we’re adding more context to About this result, such as how widely a source is circulated, online reviews about a source or company, whether a company is owned by another entity, or even when our systems can’t find much info about a source – all pieces of information that can provide important context.

And we’ve now launched About this page in the Google app, so you can get helpful context about websites as you’re browsing the web. Just swipe up from the navigation bar on any page to get more information about the source – helping you explore with confidence, no matter where you are online.

Source

Continue Reading

Google

Finding community and customers through Growth Academy: Women Founders

With thousands of highly-valued tech companies, a global-first market approach, and a strong economy dominated by entrepreneurship, it’s clear why Israel’s nickname is ‘The Startup Nation.’However, this thriving startup ecosystem isn’t equally supportive of all aspiring founders. According to the latest Israeli Tech Gender Distribution Report, spearheaded by Google for Startups and IVC Data and…

Published

on

By

With thousands of highly-valued tech companies, a global-first market approach, and a strong economy dominated by entrepreneurship, it’s clear why Israel’s nickname is ‘The Startup Nation.’

However, this thriving startup ecosystem isn’t equally supportive of all aspiring founders. According to the latest Israeli Tech Gender Distribution Report, spearheaded by Google for Startups and IVC Data and Insights, only 2% of startups with a woman founder raised above $50 million between 2018 and 2021. While the number of entirely women-led companies has doubled in the past decade, they still only comprise 6.3% of Israeli startups — and only 13.9% of startups had at least one woman co-founder in a mixed-gender founding team.

I fall into the latter category. My cofounder Gal Benbeniste and I met during college, where we bonded over how outdated the investment world is. What started with trying to figure out a simple way to automate became FinityX, a deep-tech startup that helps investors implement AI tools as part of their investment process to save time and resources, and improve quality.

While I have been humbled by FinityX’s rapid growth and recognition, as one of the very few women in the deep-tech space I’ve always wanted to be able to access the same capital, business networks, and mentorship readily available to my male cofounder.

So I was thrilled when Google for Startups launched a Growth Academy program tailored specifically for the needs of early-stage women founders. Based on the successful Startup Growth Lab curriculum, the program includes leadership workshops with Israeli VCs such as Entree Capital, Ibex and Viola, leadership sessions with top industry lecturers, and one-on-one Google product mentorship. “Ever since Google for Startups opened Campus Tel Aviv in 2012, diversity and inclusion has been an essential focus to our work,” said Marta Mozes, marketing manager of Google for Startups in Israel. “When we discovered this data about female founders in Israel, we knew we had to be part of the change.”

Meet the other Israeli entrepreneurs, representing industries from family vacation-planning to finance, who joined me at Google for Startups Growth Academy: Women Founders:

  • Miri Berger, Cofounder & CEO of 6Degrees
  • Kerri Kariti, Cofounder & CPO of Claritee
  • Vardit Legali, Cofounder & CEO of Clawdia
  • Ronny Schwartz Dgani, Cofounder & CMO of Expecting.ai
  • Inbal Glantser and Naama Yacobson, Cofounders of Homaze
  • Tamar Liberman, Tal Provizor Narkiss, and Lee Winfield, Cofounders of It’s July
  • Mika Kayt, Founder & CEO of Outgage
  • Danielle Shpigel and Yarden Kaufmann, Cofounders of Unika

Source

Continue Reading

Trending

Copyright © 2021 Today's Digital.