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Facebook: Support Creators With Stars Fest on Facebook

Starting today and throughout December, we’re celebrating Stars Fest on Facebook by featuring limited-time sales, virtual gifts and badges, exclusive creator livestreams and a Stars Creator Day. We’re launching a Stars store for people to easily purchase Stars at lower prices and introducing other new features for fans to send Stars together and get recognized…

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  • Starting today and throughout December, we’re celebrating Stars Fest on Facebook by featuring limited-time sales, virtual gifts and badges, exclusive creator livestreams and a Stars Creator Day.
  • We’re launching a Stars store for people to easily purchase Stars at lower prices and introducing other new features for fans to send Stars together and get recognized as a top sender.
  • We’re also offering a Stars bonus to double creators’ earnings and giving away $3 million in free Stars to fans.

Today, we’re kicking off Stars Fest on Facebook — a month-long celebration to spotlight creators and recognize the amazing ways people have supported them with Stars. We’re offering bonuses to double creators’ earnings, limited-time sales on Stars, creator competitions and exclusive live streaming events. We’re also introducing new Stars features to help people show support for creators they love in new ways.

Expanding Stars to More Places

Our vision is for Stars to be the best way for people to show appreciation for creators on Facebook. To offer creators more ways to earn Stars, we’re testing them in videos on News Feed, the Watch feed and the gaming tab. And next year, we’ll test Stars in Reels.

Screenshot of Stars in News Feed

Introducing Stars Store

We’re also launching Stars store, a website where people can easily purchase Stars using Facebook Pay. Stars are deposited into people’s virtual wallets to then send to eligible creators during Facebook Live, on-demand videos or Live Audio Rooms. In the Stars store, fans get more Stars for their money at lower prices, so they can support even more of their favorite creators.

Screenshot of Stars store

New Interactive Features and Top Sender Recognition

We’re also introducing Stars Party, a fun way for people to send Stars together. When a certain number of people send Stars during a livestream, a countdown timer will appear and the community has five minutes to hit a Stars goal together. If the goal is met, the screen is taken over by a shooting Star animation and a giant “Thank You” message. From December 22-January 3, creators will receive a bonus of $50 for every completed Stars Party.

Our new feature Stars badges appear next to a top Stars sender’s name for each creator when they comment on a live stream. The Stars badge will also show their tier, depending on how many Stars that person has sent to the creator over the past week. Additionally, we’re launching a Stars leaderboard on Facebook Live that displays the weekly top Stars senders for each creator. We’ll also roll out more leaderboard categories in the future, like top monthly senders and top all time Stars senders. 

Screenshot of Stars leaderboard

Earn More With Bonuses and Free Stars

As part of our $1 billion investment in creators, we’re launching the Stars Double bonus. Through March 31, Meta will match certain creators’ Stars earnings, up to $750 a month. All in, creators could earn up to $3,750 in bonus payments. The program is invite-only and available in all markets where Stars is available. 

Over the next few months, we’ll also give $3 million in free Stars to fans. People offered free Stars will receive an invitation to claim them while watching a creator’s live video. They can then send them immediately to their favorite creator or add a comment to accompany the gift. 

Screenshot of popup for free Stars

Stars Fest Now Until December 31

Stars Fest is taking place from now until December 31, featuring limited-time sales, special bonuses and exclusive events. From December 13-19, we’re featuring a diverse lineup of creator livestreams, including Roccibella, Candylover89, John Nonny. And on December 10, we’re hosting Stars Creator Day to collaborate with creators and help them learn more about Stars. 

To encourage new and longtime fans to send Stars during Stars Fest, Stars are on sale from December 6-26. Fans can also purchase limited-time virtual gifts, and if they send more than 500 Stars during Stars Fest, a special badge will appear next to the sender’s name.

We’re excited to help creators like you earn a living doing what you love with products like Stars. Learn more about Stars Fest and our upcoming events.

Infographic of Creator Programming schedule for Stars Fest

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Accelerate sustainability progress and business growth with Microsoft Cloud for Sustainability — starting June 1

It’s a moment we’ve been building toward — new capabilities from Microsoft Cloud for Sustainability that will enable faster, broader transformation for organizations at varying stages of their sustainability journey. We are pleased to announce the general availability of Cloud for Sustainability on June 1. Now, a growing set of ESG (environmental, social and governance)…

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It’s a moment we’ve been building toward — new capabilities from Microsoft Cloud for Sustainability that will enable faster, broader transformation for organizations at varying stages of their sustainability journey. We are pleased to announce the general availability of Cloud for Sustainability on June 1.

Now, a growing set of ESG (environmental, social and governance) capabilities from Microsoft and our global ecosystem of partners will give organizations the opportunity to accelerate their progress and business growth.

Watch the video.

Turning sustainability commitments into action with better data intelligence

To stabilize our future and build more quickly toward a global net-zero carbon economy, organizations of all types, sizes and sectors are facing the need to transform common practices. This includes more effectively managing their environmental footprint, embedding sustainability through their organizations and value chains, and making strategic business investments that drive value. And this starts with solving a data problem.

Organizations need more accessible, centralized data intelligence to make the high-stakes decisions that are required right now to address complex issues, weighing both business and ESG criteria to direct capital toward investment opportunities that balance growth and impact.

Wherever organizations are in their sustainability journey, together, we can accelerate progress to reach our collective goals.

Microsoft is energized about helping our customers accelerate their progress. Microsoft Cloud for Sustainability solutions will provide the intelligence and data management capabilities organizations need to respond to changes with agility and confidence.

Building on more than a decade of work on sustainability

Our own sustainability journey began when we set our first carbon goal more than a decade ago. This led us to better organize our data and realign our company’s vision and strategy with our sustainability goals. We continue to build on our commitments to innovate and invest in technologies that address environmental sustainability and to transparently share our achievements and setbacks so that we can all learn together. We’re also considering how to deliver on our ESG commitments while continuing to grow our business and drive shareholder value — not an easy challenge!

Now, with the release of Microsoft Cloud for Sustainability, we’re bringing together powerful capabilities delivered by Microsoft and our partners to help organizations:

Unify data intelligence. To effectively drive sustainability reporting, sustainability efforts, and business transformation, organizations need better visibility into activities across their enterprise and value chain. Collecting and connecting IoT data from devices using sensors — combined with rich services at the edge or in the cloud — provides the basis to monitor and measure activities at scale. And now, Microsoft Sustainability Manager will empower organizations to more easily record, report and reduce their environmental impact through increasingly automated data connections that deliver actionable insights.

This extensible Microsoft Cloud for Sustainability solution centralizes previously disparate data in a common data format and offers organizations an increasingly comprehensive view into the emissions impact of their entire operations and value chain.

Sustainability Manager is available for a free test drive or to purchase June 1.

Build more enduring IT infrastructures. Organizations can reduce their environmental impact and increase business value when they replace tools, systems, or activities with more efficient options. Moving workloads to the cloud, for example, can increase both carbon and energy efficiencies. Emissions Impact Dashboard applications provide Microsoft customers with transparency into emissions produced from their use of Microsoft cloud services. Devices also contribute to an organization’s environmental footprint. Surface devices maximize sustainability of materials and extend product life while minimizing product carbon footprint and energy consumption.

Reduce the environmental impact of operations. With digital solutions delivered through Microsoft and our growing partner ecosystem, we’re already helping organizations maximize asset and production efficiencies, reduce the environmental impact of their buildings and spaces, and advance their transition to clean energy.

Create more sustainable value chains. Digital technologies are also helping organizations facilitate greater transparency and accountability through their value chain, from raw materials to product creation to distribution. A data-first approach can help organizations achieve data integrity and gain the visibility they need to drive efficiencies, reduce emissions and design out waste.

Learn more about how we’re helping organizations achieve positive impact on Microsoft.com/sustainability.

Global partners, a critical piece to extending impact

Much of this important work is being achieved through collaboration with our global ecosystem of partners who have helped us land our ambitions and transform our business. Today, they’re also pivotal to helping customers advance sustainability through robust, innovative solutions powered by the Microsoft Cloud.

Microsoft Cloud for Sustainability partner solutions span industries, from transportation to real estate to manufacturing, such as these early solutions that are already in market:

There are many more solutions coming. Our sustainability partner ecosystem also includes trusted advisers like these, who are actively helping organizations plan, design and implement strategies to enable sustainable growth:

Learn more about breakthrough work being done by our sustainability partners on Microsoft AppSource.

What’s next?
Microsoft Cloud for Sustainability availability coincides with Hannover Messe 2022. Watch for news and announcements around this keystone industry event — and stay tuned for additional solutions and capabilities.

Tags: Cloud, Microsoft Cloud for Sustainability, sustainability

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Facebook: Giving Senior Dogs Loving Homes

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Celebrating many identities within a global community of impact: An Asian and Pacific Islander Heritage Month conversation

Srinivas Prasad Sugasani: It’s such fun to connect with you on Asian and Pacific Islander Heritage Month. As Asians and Pacific Islanders, I feel that we have so much to celebrate. At the same time, as we think about some of the events and realities that we have navigated recently, I’m curious from your perspective,…

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Srinivas Prasad Sugasani: It’s such fun to connect with you on Asian and Pacific Islander Heritage Month. As Asians and Pacific Islanders, I feel that we have so much to celebrate. At the same time, as we think about some of the events and realities that we have navigated recently, I’m curious from your perspective, Jane, what do you feel is different about this past year?

Jane Hesmondhalgh: We’ve continued on our journey of working to create an inclusive culture at Microsoft. And there is still a gap between our aspired culture and everyone’s lived experiences today. For some, that gap may be small; for others it may be larger. But the fact that at Microsoft we have this value system we’re aspiring to is, I think, very much aligned to the Asian and Pacific Islander communities.

We’re consistently working toward respect, accountability and high integrity at Microsoft. I would say that our continued work to make progress is not so much different this year, but that we’re focusing even more effort on it.

Unfortunately, this past year we have seen the continued trend of acts of hate toward Asians globally. But the fact that Microsoft is strongly supporting the community in the face of those is super critical for the community. And that much-needed support is not a one-time event where we say something and then we’re on to the next thing. It’s the ongoing recognition that acts against violence, injustice and inequities across the world are unacceptable.

SPS: That’s right. We’ve also been focused on community education in the wake of this alarming rise in acts of hate and violence — how the community can leverage safety practices, and how can we work with the local government communities to increase safety.

JH: Our Inclusion Council has also been really engaged in these discussions. Other examples of sustained commitment to the community include the events we’ve done to engage with external experts in ongoing learning such as Microsoft Include, and of course the support of our Asians at Microsoft Employee Resources Group (ERG). I have heard from the community specifically that one of the most powerful things they’ve attended this year are our community calls, where people have had the opportunity to talk through how they’re feeling with others who may have experienced similar things.

SPS: Based on what we heard from our community, we’ve also been increasingly focused on how we strengthen and support the advancement of the ERG and its members at the company. I am really proud of how we’ve been working with outside experts on leadership development across the company, all the way from entry-level employees to the most senior in the company. This is the kind of year-round investment that is directly benefiting the community.

JH: I’m so passionate about this piece — the leadership education for Asians and Pacific Islanders. When I started as the sponsor for the Asians ERG, that was the No. 1 feedback, that the community wanted unique and tailored leadership education.

As we know, there are 4.7 billion people in this broad community across the world. Asians and Pacific Islanders make up 60% of the world population. That really strikes me. Because within that, there are so many different perspectives. So, a question for you is, how do we ensure that different types of conversations and perspectives from the entire community are brought in?

SPS: As you said — 60% of the global population! And we are trying to represent diversity within the community at that scale. It’s actually one of our strategic pillars in our ERG — including all community members. I think we’re doing a really good job with that. The leadership team has ensured that we include many voices, and as a result of that diversity of thought, we’ve seen new steps and actions being taken. For example, we had an Asians ERG art exhibition. We had a day of remembrance where people could talk about their practices, cultures, ancestors. We had a stand-up comedy event. And we’ve focused specifically on women inventors. Those are just a few examples.

So, focusing on the many dimensions of identity within our global community ensures that we can all share our experiences and learn from each other.

JH: This leads me to reflect on the word “community” and what does that mean? With a global team located all over the world, how do we bring everybody together in a sense of community? At Microsoft the community is a combination of people, cultures and beliefs. So, I think that community piece is our connection to the history across the Asia Pacific region. Within this vast land mass, we can appreciate and understand the differences and uniqueness of the people in the sub-communities and societies. We talked earlier about Microsoft’s culture and values. I think one thing that helps us is that Asian values around integrity and respect are very similar to the company’s. And then of course we go beyond respect to actually celebrating our cultures. Each of our ERG chapters and groups, each culture, is a contribution that is valuable to the world.

And these values are actually critical for the work ahead, right? This year, next year and beyond, we want to tackle the biggest problems that divide us as a society. And we’ve got that microcosm of society within our Asian and Pacific Islander community. We can play a huge role in landing the mindset of interconnectivity and learning both within and outside the company. Each person must be committed to driving positive change, be more intentionally inclusive in the workplace and build our empathy. With this, we can build momentum to meet the challenges of the world.

SPS: Well said Jane. As you’re speaking, I’m thinking about my own personal journey as well. Part of my life I lived on a farm in a small village. I experienced a community there where everybody looked like me, spoke like me with a very similar kind of language. When I lived in various cities, that was the first time I’d experienced people looking like me but speaking different dialects.

And then when I started working on a multinational level, I encountered people who had such a range of cultural differences from me. What I’ve learned is whether it is living in a village, in a small community or at the global level, human values remain the same. I’ve realized more recently that as things become more complex, more turbulent, and we do not know what future will hold, the constant is the values that we all stand for. And that is true across the Asian and Pacific Islander communities, and all across Microsoft and our nine ERGs and many dimensions of identities.

JH: You know, I never thought about it in this way but because you shared a little bit about your own background, I’ll share something about when we moved from the U.S. back to the U.K. In his new school, my son felt left out, and suddenly struggled with questions around “I am British, but do they think I am American or Chinese?” He didn’t feel that sense of belonging, and all these new questions of identity came up which he held to himself. Things did get better, but it reminds me that it’s all of our responsibility to help each other understand that while people are different, everybody has something to offer. People need to feel like they’re valued and that they can contribute without being judged.

SPS: It is so true. Thank you for sharing that. Are there any misperceptions about the Asian and Pacific Islander community that you would like to address?

JH: I’ve heard people say things like, gosh Asians are good at math and science, and they have an easier entry to STEM fields and occupations. I don’t know that I would ever categorize it as easier or not easier. There are many Asians who are not good at math and science, right? It’s a generalization, and there are a lot of these.

Another misconception is that because the Asian population is large, there are a lot of Asian leaders. But actually, the statistics have shown that we’re the least likely of all racial groups to become managers and executives. We need more role models and pathways to that senior level, which is where those development efforts we spoke about earlier come in. And of course, some other misconceptions came up during the pandemic around Chinese people.

So again, what combats these types of misconceptions and harmful stereotypes is learning and building our understanding and empathy for one another.

SPS: I absolutely agree. We will continue this work with the Microsoft communities and our leadership. I look forward to the impact we will make in the coming year. Thank you so much, Jane, for the chance to have this conversation. I look forward to our celebrations and recognition this month!

JH: Thank you, Srinivas! Happy Asian and Pacific Islander Heritage Month!

Tags: diversity, inclusion

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