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A year of clean energy momentum in Europe

There’s never been a more urgent need to transition from expensive fossil fuels to carbon-free energy sources. People across Europe are feeling the uncertainty when it comes to energy supply – and concern for the environment has rightly never been higher.At Google, we’re committed to being a helpful partner and to finding ways that we…

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There’s never been a more urgent need to transition from expensive fossil fuels to carbon-free energy sources. People across Europe are feeling the uncertainty when it comes to energy supply – and concern for the environment has rightly never been higher.

At Google, we’re committed to being a helpful partner and to finding ways that we can make a meaningful, scalable impact. That means not only reaching our own goal to operate on carbon-free energy around the clock by 2030 – but helping create greener and more resilient electricity grids in the areas where we operate, and helping other businesses, people and governments to reduce their own emissions, too.

A cleaner cloud in Spain and the UK

Today, we’re pleased to announce that in the UK and Spain, our cloud regions and offices are on track to operate at or near 90% carbon-free energy in 2025, thanks to two new clean energy projects that bring additional clean energy to the grid.

Since 2017, we’ve matched 100% of our electricity use with renewable energy annually — but this goes further, allowing the electricity consumed by Google cloud regions and offices in the UK and Spain to be matched with local, carbon-free sources of energy on an hourly basis.

This announcement is the result of our first-ever long-term power purchase agreements (“PPAs”) in Spain and the UK: 100 megawatts of offshore wind from ENGIE in the UK, and 149 megawatts of solar energy from ib vogt in Spain.

These deals add new clean energy to their respective national electricity grids by supporting the construction of new wind and solar farms. They also help establish the UK and Spain as two of our cleanest cloud regions not just in Europe, but in the world, joining Finland, Iowa, Montreal, Oregon, and Toronto as regions operating at or near 90% CFE.

This is particularly exciting, allowing us to help more companies, governments and other organizations to digitally transform their operations in a sustainable way using Google Cloud. Cloud Customers outside of the UK and Spain will also be able to benefit by using our region picker tool to choose to run their workloads from any of our green regions (including Spain and the UK).

For customers like Rightmove, reducing the carbon impact of their digital infrastructure is an important sustainability target for the company. “Google Cloud’s commitment to fully decarbonize its operations was an important factor in our decision to migrate services to the platform, as it aligns with our own targets to reduce our carbon emissions. This announcement demonstrates the effort they’re putting behind reaching their target and in turn helping us with our net-zero journey,” said Andrew Tate, Head of Technology Operations at Rightmove.

Javier Rodriguez Soler, Global Head of Sustainability of Spain’s leading banking institution BBVA said, ”We welcome this additional renewable energy project and Google‘s overall carbon-free energy approach. For BBVA, using Google Cloud’s region in Madrid goes with reducing the carbon footprint of our IT operations and supports our trajectory towards sustainability.”

A carbon-free future in Europe and beyond

These new milestones mark continued progress towards our goal to operate on 24/7 carbon-free energy by 2030, which will ensure that every email you send through Gmail, every question you ask Google Search and every YouTube video you watch is supported by data centers where the energy is matched with local, carbon-free sources on an hourly basis.

Since we began purchasing renewable energy in 2010, we’ve signed more than 25 wind and solar agreements in Europe to purchase nearly 2.5 gigawatts of renewable power — the equivalent of nearly 7.5 million solar panels.

This year, we turned the lights on at new clean energy projects in three European countries, including a first-of-its-kind battery project in Belgium, solar projects in Denmark, and wind projects in Finland. We have seen research from Technische Universität Berlin underscore the impact 24/7 Carbon-Free Energy goals can have on decarbonization and on creating a more resilient grid. And, just last month, we announced that Google would be joining forces with C40 Cities, a global network of mayors taking urgent action to confront the climate crisis, to launch a new 24/7 Carbon-Free Energy for Cities programme, which will support cities including Copenhagen, London, and Paris to develop and pilot scalable approaches to decarbonizing urban energy consumption.

Learn more about Google’s 24/7 carbon-free energy commitment and how we aim to achieve a cleaner energy future for all.

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5 ways our latest Gemini models are changing retail

Here are five ways Gemini models and generative AI are helping retailers modernize their businesses. Source

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Here are five ways Gemini models and generative AI are helping retailers modernize their businesses.

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Inspiring the next generation of women engineers

Editor’s note: Google and Girlguiding are building on their partnership with the launch of new co-created AI activities and badges, designed to help girls understand how AI-powered tools work and encourage more girls and young women across the country to explore STEM subjects. Nicole McWilliams, Engineering Director, Android Large Screens at Google shares why it’s…

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Editor’s note: Google and Girlguiding are building on their partnership with the launch of new co-created AI activities and badges, designed to help girls understand how AI-powered tools work and encourage more girls and young women across the country to explore STEM subjects. Nicole McWilliams, Engineering Director, Android Large Screens at Google shares why it’s important for more girls and young women to learn about technology and AI.When I was a little girl, my father and I would spend our weekends in his garage taking apart and rebuilding household appliances, like our toasters and alarm clocks. I found the process fascinating. It sparked my interest in understanding why these appliances worked this way, and brainstorming tweaks that might improve them. I’d always loved working with gadgets, so when selecting my university course I thought it made perfect sense to study engineering…until I was told that it might not.The university admissions team nudged me to consider alternative options, concerned that I might be out of place in such a male dominated field. Now that I lead Android’s large screen engineering teams for Google here in the UK, working to incorporate AI-driven features into our products, it’s hard to imagine that at 17 years old, my ability to excel in a field that I love was called into question, purely because of my gender.Stereotypes still persistWe set up Google’s partnership with Girlguiding in 2018 to shatter these longstanding stereotypes and counter the influence of society’s longstanding biases. While so much has changed since my experience in the 90s, sadly, the discouragement I faced isn’t unique. Girlguiding’s Girls Attitude Survey highlights the fact that many outdated ideas still persist:More than half (52%) of girls between the ages of 11 – 18 still feel like STEM subjects are for boys.42% of girls feel that there aren’t enough women role models in STEM.41% of girls are teased for their interest in STEM subjects.We can’t afford for these antiquated assumptions to hold girls back from having the opportunity to shape the AI-powered technologies of the future. AI has the potential to improve how we live, work and interact with the world. From the phones in our pockets to the cars we drive, AI is already everywhere. Technology can be made by anyone, and is for everyone. That’s why we’ve partnered with Girlguiding to empower more girls with the skills needed to create this technology in future.Encouraging more young women to help shape the future of AIThese new activities will showcase how AI can solve real-world problems and encourage the girls to eventually become the innovators and leaders of a technology which is being used to improve health outcomes and tackle climate change. Girls aged 4 – 18 across each of Girlguiding’s sections will learn about generative AI and concepts like machine learning. The activities will enable leaders to demonstrate how AI can boost creativity and gradually build the girls’ confidence in technology.AI Story Writers: Rainbows aged 4 – 7 will work with group leaders to create interactive ‘choose your own adventure’ stories with the help of AI.AI Game Writers: Brownies aged 7 – 10 will work with group leaders to create and play new real-world games with the help of AI.Teach the AI Machine: Guides aged 10 – 14 will explore how machine learning works through a fun real-world game.Accelerate with AI: Rangers aged 14 – 18 will work with group leaders to plan a personalised party or event with the help of AI.We’re excited for over 300,000 Rainbows, Brownies, Guides and Rangers across the country to gain valuable insights that will help them in future, whether they decide to build these AI-powered technologies or even just use these tools to achieve their ambitions.Lasting impactBoth the teams at Google and Girlguiding have worked hard to create the sorts of fun and engaging activities that I would have loved to take part in when I was a Brownie. Our hope is that these activities spark an interest in technology for girls across the country, inviting them to challenge and exceed society’s expectations, while inspiring the next generation of female engineers.Check out Girlguiding’s website to learn more about the new AI badge and our other co-created digital discovery activities.

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Google.org’s commitment to Indigenous communities across the Americas

Learn about the Indigenous organizations Google.org has supported this year. Source

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Learn about the Indigenous organizations Google.org has supported this year.

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